We are happy to invite you to a Lunch hour seminar Wednesday 29 November 12-13 with Daniel Byström. Daniel Byström works as an destination designer, with the focus on dialogues and co-creation to develop destinations that are attractive for both visitors and residents. Right now he is developing easter Iceland, Austerland, as a destination.

But what is ”destination design” and how can it be used to develop attraction for a place? Many cities, towns, regions and countries want to attract more tourists, visitors, as well as new residents and businesses. Destination design is a concept and a tool to gather the different actors in a region to develop and co-design a sustainable and attractive destination. There may be hidden or forgotten resources that may be potential for renewed development and recovery. A side effect is that it also current residents will become more aware of and talk proudly of its own region’s attractions.

Come and listen to Daniel Byströms Lunch hour seminar to gain more insight in how to work with destination design.

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Seminariet hålls på engelska / The seminar is in English
When: 29/11 2017 kl 12-13
Place: Handelshögskolan, Vasagatan 1, room D32

Arrangör: ADA, Business & Design Lab & Center for Tourism (CFT)
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The seminar is free of charge but with a limited number of seats. Please register at info@adasweden.se by 2017-11-24 / Det är kostnadfritt att delta men det är ett begränsat antal platser så vi vill att ni anmäler er senast den 24/11 till info@adasweden.se

(Bring your own lunch/ Ingen lunch serveras)